Mobilink, under the strategic guidance of VimpelCom has initiated a program called Make Your Mark, which focuses on ‘Helping Young People Shape Their Future.’
The program’s brand reflects the group’s and the company’s aim to help young people leave their fingerprints on the world – to make their mark. Make Your Mark inspires Mobilink and its employees to make a significant positive impact on society by contributing in initiatives and projects under one common theme. The aim is to help the next generation find solutions to the challenges the future will bring – climate change and resource scarcity, rising population and the pressure this will bring on access to the fundamentals of society like health, education, employment and food. MYM aims to provide young people with basic education, technology tools, support and mentoring to help them tackle socio-economic, health and environmental challenges at an individual, community and national level.
The overall objective of the program is to empower young people to make a positive difference through increased access to education and through inspiring social entrepreneurship, particularly in the digital arena.
Under the program, Mobilink launched three initiatives as follows: